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by Jeremy Cassell
Download Brilliant Selling: What the best salespeople know, do and say fb2
Marketing & Sales
  • Author:
    Jeremy Cassell
  • ISBN:
    0273726463
  • ISBN13:
    978-0273726463
  • Genre:
  • Publisher:
    FT Press; 1 edition (December 17, 2009)
  • Pages:
    320 pages
  • Subcategory:
    Marketing & Sales
  • Language:
  • FB2 format
    1513 kb
  • ePUB format
    1769 kb
  • DJVU format
    1202 kb
  • Rating:
    4.2
  • Votes:
    496
  • Formats:
    mobi lit txt mbr


Beat your sales target every time with the UK’s bestselling book on sales-How to Sell Anything (previously titled Brilliant Selling ). Whether you are a novice salesperson just breaking into the industry or a tested veteran.

Beat your sales target every time with the UK’s bestselling book on sales-How to Sell Anything (previously titled Brilliant Selling ). Whether you are a novice salesperson just breaking into the industry or a tested veteran waiting to take the next step.

Brilliant Selling: What the Best Salespeople Know, Do and Say by Tom Bird & Jeremy Cassell. Brilliant Selling is a go-to guide to instantly improve your sales performance. This books is full of practical tips and advice from sales professionals who speak from experience. They know what works and what doesn’t and you’ll benefit from the secrets foretold by Tom and Jeremy.

Brilliant Selling book. Goodreads helps you keep track of books you want to read

Brilliant Selling book. Goodreads helps you keep track of books you want to read. Start by marking Brilliant Selling: What the Best Salespeople Know, Do and Say as Want to Read: Want to Read savin. ant to Read.

Good news - You can still get free 2-day shipping, free pickup, & more. Try another ZIP code. As well as all the key selling skills, you'll find out exactly what it takes to get the mindset and attitude of a brilliant sales person - you'll discover you can sell "anything" you want and targets are "always" achievable. It's easy if you know how. Plan.

Selling : What the Best Salespeople Know, Do and Say. by Jeremy Cassell. Packed with practical tips and advice from sales professionals who know what works and what doesn't, you will discover trade secrets that will guarantee sales success.

Find many great new & used options and get the best deals for Brilliant Selling: What the best salespeople . Sold byanhod-17 (3)100. 0% positive FeedbackContact seller. Brilliant Selling: What the best salespeople know, do and say by Jeremy Cassell, Tom Bird (Paperback, 2009).

Sold byanhod-17 (3)100. New (other): lowest price.

Items related to Brilliant Selling: What the best salespeople know . Jeremy Cassell has worked as a freelance trainer for 12 years. Before that he was National Training Manager for L’Oreal and National Sales Training Manager for Walker’s, part of Pepsi

Items related to Brilliant Selling: What the best salespeople know,. Jeremy Cassell; Tom Bird Brilliant Selling: What the best salespeople know, do and say. ISBN 13: 9780273726463. Brilliant Selling: What the best salespeople know, do and say. Jeremy Cassell; Tom Bird. Before that he was National Training Manager for L’Oreal and National Sales Training Manager for Walker’s, part of Pepsi. Before entering the business world, he gained experience in teaching English and history. He has worked as a TEFL teacher and is an NLP Master Practitioner and trainer.

Sales are something that is a part of the business. As the Modern world develops, new opportunities and hurdles are constantly showing up in the world of business. Here are some Best and Creative books for sales Person to boost the knowledge of Selling. There is a saying Books will Never betray you So if you want to gain some knowledge, good-old books are what you should start with. Even in the era of modern technology, where the old paper is being replaced by a screen book are as invaluable as ever. Of course, everyone reads books with a purpose.

Find nearly any book by Jeremy Cassell. Get the best deal by comparing prices from over 100,000 booksellers. by Jeremy Cassell, Tom Bird. ISBN 9780273726463 (978-0-273-72646-3) Softcover, FT Press, 2009.

Everyone has the potential to be brilliant at selling.

Whether you are new to selling or want to take yourself to the next level, Brilliant Selling will give you a solid foundation of sales techniques to guarantee your success. Free from trademarked sales processes and models, you’ll read sound advice from sales professionals who know exactly what works and what doesn’t in the real world.

As well as all the key selling skills, you’ll find out exactly what it takes to get the mindset and attitude of a brilliant sales person – you’ll discover you can sell anything you want and targets are always achievable. It’s easy if you know how!

Plan Persuade Negotiate Collaborate Sell!

Outstanding features:

How to influence anyone - includes building credibility (through knowledge, personal impact, preparation, managing meetings, etc) and establishing rapport (match, pace and lead body language, voice and words, etc)

Give before getting - to establish strong and long-lasting customer relationships.

Truly understand what your customer wants and how to put this into practice.


Uranneavo
This book is a good reference / checklist and I use it for exactly that when I'm setting meetings, etc., and it would be good to anyone new to sales. If you have any sort of business degree or experience, it may not meet expectations as far as delivering insights that can't be easily looked up online (but again, is a comprehensive reference).

For much deeper insight into the psychology behind what influences us to react (to most things in life, not just our purchase behavior), you might be interested in Robert B. Cialdini's Influence (Science and Practice)
Ygglune
This is a "brilliant" book that's full of very practical tips, exercises, and suggestions that will have an immediate and positive impact on your selling. I read it from cover to cover but this is not necessary for you to realize benefits. From managing time, aligning with the buyer(s), to planning what to say when you finally get the appointment, "brilliant Selling" nails it! What I especially like about the book is what it is not. "brilliant Selling" it is not trying rehash selling concepts we already accept, understand, and use. It is not trying to create new names or complicated phrases for what are already good sales processes. In my opinion, rehashing is why many sales people read one or two chapters of sales guides and stop reading. This book is honest and to the point. I highly recommend "brilliant Selling" to sales professionals! I'm already using the insights gained from reading this book.

Leonard Scales
Ffyan
Well written book , I will definitely go back through this book just to brush up on key area. I would recommend this book to my whole sales team .
Mall
As a sales manager I gathered some great insights from this book. On top of that, the resources are second to none and I'm constantly sharing them with my team
Kare
I read the first couple of chapters and skipped to the section on "appealing to customer" because of something I need to do now.

This is not a normal book that one can just read through and forget. I can see that the questions and exercises require interaction and provoke deeper thoughts, resulting in real and lasting benefits.

The "appealing to customer" section was helpful in giving me a refresher on making the distinction between Feature/Advantage/Benefit in value selling.

So far, the book seem to be packed with tools and methods that are key to successful selling.

Reading pass page 27 is not an issue at all! Great read!
Inerrace
After listening to Jeremy in person at a company training, I read Brilliant Selling and was pleasantly surprised to see that Jeremy's down-to-earth practical way of presenting ideas made its way into the book. For those looking for a guide to improve your understanding of the sales process using plain English, this book is fantastic. It explains things using motivations that we all understand, and can apply to see things from the view of the people we're sitting in front of. And to top if all off, they throw in lots of cartoons for the visual learners like me.
Hurus
I would put this in the top three business books I have ever read (alongside Julian Richer's excellent 'The Richer Way' and Malcolm Gladwell's 'The Tipping Point' which - thinking about - it isn't really a business book, so make that top two). Cassell and Bird effortlessly fuse a range of techniques, templates, stories and tips into a handbook that anyone can use - whether they are an out and out salesmen, business owner, or simply wanting to get better at influencing. You don't need to change the way you are with this book - most people are how they are. But it gives you the tools to start making small changes in the way you operate. I heartily recommend it to you, as I have to countless people personally.
I found this an excellent book to "dip into" for guidance and ideas on selling techniques and practices. Part 4 on understanding buyers and prospects in today's marketplace was particularly useful and I like the way the book goes onto discuss how to develop relationships. I don't read many business books so that in itself is a great recommendation!
This book is a good reference / checklist and I use it for exactly that when I'm setting meetings, etc., and it would be good to anyone new to sales. If you have any sort of business degree or experience, it may not meet expectations as far as delivering insights that can't be easily looked up online (but again, is a comprehensive reference).

For much deeper insight into the psychology behind what influences us to react (to most things in life, not just our purchase behavior), you might be interested in Robert B. Cialdini's Influence (Science and Practice)
This is a "brilliant" book that's full of very practical tips, exercises, and suggestions that will have an immediate and positive impact on your selling. I read it from cover to cover but this is not necessary for you to realize benefits. From managing time, aligning with the buyer(s), to planning what to say when you finally get the appointment, "brilliant Selling" nails it! What I especially like about the book is what it is not. "brilliant Selling" it is not trying rehash selling concepts we already accept, understand, and use. It is not trying to create new names or complicated phrases for what are already good sales processes. In my opinion, rehashing is why many sales people read one or two chapters of sales guides and stop reading. This book is honest and to the point. I highly recommend "brilliant Selling" to sales professionals! I'm already using the insights gained from reading this book.

Leonard Scales
Well written book , I will definitely go back through this book just to brush up on key area. I would recommend this book to my whole sales team .
As a sales manager I gathered some great insights from this book. On top of that, the resources are second to none and I'm constantly sharing them with my team
I read the first couple of chapters and skipped to the section on "appealing to customer" because of something I need to do now.

This is not a normal book that one can just read through and forget. I can see that the questions and exercises require interaction and provoke deeper thoughts, resulting in real and lasting benefits.

The "appealing to customer" section was helpful in giving me a refresher on making the distinction between Feature/Advantage/Benefit in value selling.

So far, the book seem to be packed with tools and methods that are key to successful selling.

Reading pass page 27 is not an issue at all! Great read!
After listening to Jeremy in person at a company training, I read Brilliant Selling and was pleasantly surprised to see that Jeremy's down-to-earth practical way of presenting ideas made its way into the book. For those looking for a guide to improve your understanding of the sales process using plain English, this book is fantastic. It explains things using motivations that we all understand, and can apply to see things from the view of the people we're sitting in front of. And to top if all off, they throw in lots of cartoons for the visual learners like me.
I would put this in the top three business books I have ever read (alongside Julian Richer's excellent 'The Richer Way' and Malcolm Gladwell's 'The Tipping Point' which - thinking about - it isn't really a business book, so make that top two). Cassell and Bird effortlessly fuse a range of techniques, templates, stories and tips into a handbook that anyone can use - whether they are an out and out salesmen, business owner, or simply wanting to get better at influencing. You don't need to change the way you are with this book - most people are how they are. But it gives you the tools to start making small changes in the way you operate. I heartily recommend it to you, as I have to countless people personally.
I found this an excellent book to "dip into" for guidance and ideas on selling techniques and practices. Part 4 on understanding buyers and prospects in today's marketplace was particularly useful and I like the way the book goes onto discuss how to develop relationships. I don't read many business books so that in itself is a great recommendation!