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Download Interactive Marketing fb2

by Martin Williams
Download Interactive Marketing fb2
Marketing & Sales
  • Author:
    Martin Williams
  • ISBN:
    0132135620
  • ISBN13:
    978-0132135627
  • Genre:
  • Publisher:
    Prentice Hall; 1 edition (August 22, 1995)
  • Pages:
    463 pages
  • Subcategory:
    Marketing & Sales
  • Language:
  • FB2 format
    1199 kb
  • ePUB format
    1184 kb
  • DJVU format
    1635 kb
  • Rating:
    4.1
  • Votes:
    199
  • Formats:
    lit rtf lrf lrf


Lecturer in corporate communications and advertising. Prentice Hall 2, 368, 1997.

Lecturer in corporate communications and advertising. Interactive Marketing.

Interactive Marketing book. See a Problem? We’d love your help. Details (if other): Cancel. Thanks for telling us about the problem. Interactive Marketing: How To Use Integrated Offer Driven Advertising, Database Marketing And Sales Promotion To Create Maximum Action.

Interactive Marketing. Book · December 1997 with 90 Reads. How we measure 'reads'. All content in this area was uploaded by Martin Williams. Download full-text PDF. Other full-text sources. Content uploaded by Martin Williams.

Dr Martin Williams Lecturer · 2007 to present · Ultimo, New South Wales. Dr Martin Williams is Supervisor Corporate Communications and Advertising, Author Interactive Marketing and co-author 8 Pillars of Word of Mouth. Macquarie University. Class of 2007 · Doctor of Business Administration · Word of mouth marketing/CRM · Sydney, Australia. Liverpool Polytechnic.

Interactive marketing, sometimes called trigger-based or event-driven marketing, is a marketing strategy that uses two-way communication channels to allow consumers to connect with a company directly. Although this exchange can take place in person,. As far back as 1995, interactive marketing was seen as the future of e-commerce and digital advertising.

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