» » Buying into English: Language and Investment in the New Capitalist World (Pitt Comp Literacy Culture)

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by Catherine Prendergast
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Poetry
  • Author:
    Catherine Prendergast
  • ISBN:
    0822943468
  • ISBN13:
    978-0822943464
  • Genre:
  • Publisher:
    University of Pittsburgh Press (May 28, 2008)
  • Pages:
    208 pages
  • Subcategory:
    Poetry
  • Language:
  • FB2 format
    1318 kb
  • ePUB format
    1727 kb
  • DJVU format
    1951 kb
  • Rating:
    4.8
  • Votes:
    210
  • Formats:
    lrf mbr lrf lit


About the Author Series: Pitt Comp Literacy Culture (Book 31).

Based on extensive fieldwork in Slovakia. Catherine Prendergast is professor of English at the University of Illinois at Urbana-Champaign. She is the author of Literacy and Racial Justice: The Politics of Learning after Brown v. Board of Education. Series: Pitt Comp Literacy Culture (Book 31).

The complicated, often paradoxical shifts in the value that English has carried for the individuals in Prendergast's case studies illustrate the error in identifying English in any fixed way with either imperialism, the 'free' market, or political freedom. Bruce Horner, University of Louisville.

More by Catherine Jean Prendergast. Literacy and Racial Justice: The Politics of Learning after Brown v.

book by Catherine Jean Prendergast. More by Catherine Jean Prendergast. Catherine Jean Prendergast.

As Catherine Prendergast reveals, however, investing in English has not always been easy and has often .

As Catherine Prendergast reveals, however, investing in English has not always been easy and has often disappointed expectations.

See a Problem? We’d love your help. Details (if other): Cancel. Thanks for telling us about the problem. by. Catherine Jean Prendergast (Goodreads Author).

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Prendergast, Catherine, 1968-. Note: Pittsburgh: University of Pittsburgh Press, c2008. Subject: Intercultural communication - Slovakia.

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English has become the language of choice for global economic, political, and cultural exchange. Many developing countries (and, notably, many former Soviet bloc countries) have little choice but to “buy into English” as a path to ideological and material betterment. As Catherine Prendergast reveals, however, investing in English has not always been easy and has often disappointed expectations. Based on extensive fieldwork in Slovakia, Prendergast assembles a rich ethnographic study that records the thoughts, aspirations, and concerns of Slovak nationals, language instructors, journalists, and textbook authors who contend with the increasing importance of English to their rapidly evolving world. To chart this evolution, she examines globalization's past as well as its present. Through personal histories, she offers a rare glance at how the communist regime was forced to reckon with English's growing global stature. Prendergast contrasts these accounts with chronicles of adept multitaskers learning English during Slovakia's exhausting fast-track incorporation into the European Union and Western capitalism. She reveals how the use of English in everyday life has become suffused with the terms of the knowledge and information economy, where language is manipulated for power and profit. Buying into English presents a fascinating study of how language lives in the imagination as much as in the world, an astute analysis of the factors that have made English so prominent and yet so elusive, and a deconstruction of the myth of guaranteed viability for new states and economies through English.